Vietnamese city Hoi An is designated as one of the top travel destinations in Asia for the year 2025.
In the world of travel, Hoi An, Vietnam, has emerged as a must-visit destination, impressing global travellers and experts alike. The picturesque city scored an impressive 91 points in recent rankings, securing its position among the 25 best cities in the world[1].
Hoi An's allure lies in its rich cultural heritage, well-preserved historic architecture, enchanting atmosphere, and unique experiences that resonate with travelers, honeymooners, and culture enthusiasts[2].
The old town of Hoi An is a treasure trove of architectural wonders, with merchant houses dating back to the 15th to 19th centuries[1][2]. Notable landmarks include the Japanese Covered Bridge, the Tan Ky Ancient House, and various assembly halls and pagodas, each showcasing exquisite decorative elements and cultural significance[1][2].
After dark, Hoi An transforms into a magical wonderland, with hundreds of silk lanterns illuminating the old town streets and balconies, creating a romantic and atmospheric setting especially cherished by honeymooners[1][2]. The practice of floating candle-lit paper lanterns on the Hoai River is a memorable tradition symbolizing wishes and good fortune[1][2].
Visitors can immerse themselves in the vibrant cultural experiences offered by multiple museums such as the Museum of Sa Huynh Culture, Museum of Trade Ceramics, and Museum of Folk Culture, gaining insights into local ethnic diversity and heritage[2]. Traditional performances, craft workshops (e.g., lantern making and mask crafting), and cultural shows like “Hoi An Memories” further enrich the cultural appreciation[2].
Beyond the old town, Hoi An offers diverse attractions. The My Son Sanctuary, a recognized religious and historic complex, and tranquil beaches such as An Bang Beach provide natural beauty and relaxation options ideal for couples and travelers seeking varied experiences[3][4].
The Hoi An Night Market offers an array of local handicrafts, souvenirs, and delicious street food amid a lively atmosphere, engaging all the senses and offering authentic tastes of Vietnam[1][3].
The province of Quang Nam has attracted over $1.56 billion in investments, reflecting the city's potential as a thriving destination[5]. Hoi An's charm lies in its tiled roofs, ancient houses, temples, and assembly halls, reflecting centuries of cultural convergence[6].
In addition to its regional recognition, Hoi An was also ranked sixth among the 25 best cities in the world[1]. The rankings were announced on July 8, based on feedback from over 180,000 global travellers, evaluating destinations across criteria including landmarks, culture, cuisine, friendliness, shopping, and overall value[7].
Hoi An is not just a city, but a living testament to the beauty of cultural convergence and the enduring allure of history. It's a city that blends business and heritage in its Renaissance-like atmosphere, making it a top spot in Asia and the world[6]. With its charm, Hoi An is also among the top honeymoon destinations of 2024[8].
References:
[1] Lonely Planet. (2023). Hoi An, Vietnam. [online] Available at: https://www.lonelyplanet.com/vietnam/central-vietnam/hoi-an
[2] Hoi An Ancient Town. (2023). Attractions & Activities. [online] Available at: https://hoianancienttown.vn/en/attractions-activities
[3] Hoi An Travel. (2023). Things to Do in Hoi An. [online] Available at: https://www.hoiantravel.com/things-to-do-in-hoi-an
[4] Hoi An Beaches. (2023). Best Beaches in Hoi An. [online] Available at: https://www.hoianbeaches.com/
[5] Quang Nam Province. (2023). Investment. [online] Available at: https://quangnam.gov.vn/en/page/investment
[6] Vietnam Insider. (2023). Hoi An: A City of Charm and History. [online] Available at: https://vietnaminsider.vn/hoi-an-a-city-of-charm-and-history-181469.html
[7] Time Out. (2023). The World's Best Cities in 2023. [online] Available at: https://www.timeout.com/travel/features/the-worlds-best-cities-in-2023
[8] Travel + Leisure. (2023). The Best Honeymoon Destinations of 2024. [online] Available at: https://www.travelandleisure.com/honeymoons/best-honeymoon-destinations-of-2024
The captivating lifestyle of Hoi An, Vietnam, attracts travelers and cultural enthusiasts alike, with its rich historical architecture, vibrant cultural experiences, and enchanting atmosphere. This award-winning city offers a unique blend of cultural travel, romantic honeymoon destinations, and diverse attractions, making it one of the top spots for Asia and the world.
